Illuminated shopfronts for Bath and Body Works

Bath and Body Works, the renowned American beauty retail store, has made a welcomed addition to the UK High Street with numerous store openings during 2023.

As part of a comprehensive brand refresh initiative spanning various regions, including the Middle East, North America and the UK.  Our client designed a striking goal post entrance that would require illumination to achieve maximum standout.

One of the initial challenges of this project was to create a consistent LED Lighting system capable of adapting to differing retail space sizes.  Additionally, we needed to address considerations such as limited installation depths and the requirement for an easy, efficient setup to ensure the lighting is up and running seamlessly.

Bright Green Grid is a modular, LED system for backlighting areas that require high brightness and excellent diffusion at restricted depths.  There are 6 panel sizes which combine to illuminate any shape making it an ideal fit for this project.

In order to achieve the quick and effortless installation our technical engineers provided plug and play kits.  PXS LED drivers were supplied by our sister company Bright Green Connect allowing for fine adjustment of the lighting once instore.  Our inhouse team also designed an install system consisting of mounted brackets that would enable the lighting to be hung in place.  With thorough testing, labelling and packaging each goal post arrived on site leaving little margin for error.